SALES
CLOSER DECK - SALES TOOL
52 tactics to sell more effectively at every stage of the sales cycle.
- The tactics used by top sales reps
- 3 minutes a day to improve
- Daily challenges
Become the top salesperson in your company
The exact sales tactics top performers use — ready to apply immediately, in a simple, practical format.
Made in France
Money-back guarantee
Closer Deck: the practical tool that improves sales performance, instantly
PROSPECTING
THE COLD CODE - PROSPECTING
The only framework to book meetings without stress — even with overloaded prospects.
- Designed to instantly stand out from other sales reps
- Applicable in under one hour
- Eliminates pre-call stress
BEST OFFER (-20%)
SALES & PROSPECTING
CLOSER DECK DUO (-20%)
The complete offer to structure your sales cycle and supercharge your prospecting.
- Master every stage: from prospecting to closing
- Ideal for individuals or teams
- The fastest way to improve
SALES
CLOSER DECK - SALES TOOL
52 tactics to sell more effectively at every stage of the sales cycle.
- The tactics used by top sales reps
- 3 minutes a day to improve
- Daily challenges
PROSPECTING
THE COLD CODE - PROSPECTING
The only framework to book meetings without stress — even with overloaded prospects.
- Designed to instantly stand out from other sales reps
- Applicable in under one hour
- Eliminates pre-call stress
BEST OFFER (-20%)
SALES & PROSPECTING
CLOSER DECK DUO (-20%)
The complete offer to structure your sales cycle and supercharge your prospecting.
- Master every stage: from prospecting to closing
- Ideal for individuals or teams
- The fastest way to improve
Our clients say it best
The tactics are highly actionable. It’s engaging, easy to use, and well designed. It perfectly addresses the challenges we face every day in our sales work.
Romain Rochat
Head of Sales Arcplace AG
Closer Deck m’aide tous les jours à mieux vendre. Chaque carte me donne une idée concrète à appliquer dès mon prochain call.
Juliette Thomas
Account Executive Swikly
It boosts team confidence and helps them stay sharp. The format is simple: a clear answer, at the right moment. A true day-to-day guide, just as useful for sales professionals as it is for managers.
Nicolas Bezier
Founder & Sales Director, Binocle
Each card feels like a masterclass. The tool I wish I’d had on my desk sooner. It’s become a daily way for the team to challenge ourselves and sell better.
Stanislas de Castelbajac
Senior Account Executive Hostway (SaaS)
The Deck sits on the table and the sales team opens it every day. It’s become our go-to reference — from junior reps to the Head of Sales. It helps us challenge each other and build a performance-driven routine.
Hugo Frering
CEO, Tshoko
I use Closer Deck in coaching like a sales prescription. One card, one focus, one clear action to test on the very next call. It’s practical, engaging, and it saves a huge amount of time.
Simon Chapoutot
Head of Sales & Trainer, Kare School
Best investment of the year for our sales team. Whenever we sense hesitation on a call, we go straight back to the Deck to see what we could have done differently.
Paul Vauthier
Sales Director, Western & Southern Europe, Facelift
Closer Deck is both comprehensive and practical. Sales teams can easily refer to it before a meeting or during coaching sessions to adopt best practices.
Fabrice Dumans
Sales Director KIPMI (SaaS)
The tactics are highly actionable. It’s engaging, easy to use, and well designed. It perfectly addresses the challenges we face every day in our sales work.
Romain Rochat
Head of Sales Arcplace AG
Closer Deck m’aide tous les jours à mieux vendre. Chaque carte me donne une idée concrète à appliquer dès mon prochain call.
Juliette Thomas
Account Executive Swikly
It boosts team confidence and helps them stay sharp. The format is simple: a clear answer, at the right moment. A true day-to-day guide, just as useful for sales professionals as it is for managers.
Nicolas Bezier
Founder & Sales Director, Binocle
Each card feels like a masterclass. The tool I wish I’d had on my desk sooner. It’s become a daily way for the team to challenge ourselves and sell better.
Stanislas de Castelbajac
Senior Account Executive Hostway (SaaS)
The Deck sits on the table and the sales team opens it every day. It’s become our go-to reference — from junior reps to the Head of Sales. It helps us challenge each other and build a performance-driven routine.
Hugo Frering
CEO, Tshoko
I use Closer Deck in coaching like a sales prescription. One card, one focus, one clear action to test on the very next call. It’s practical, engaging, and it saves a huge amount of time.
Simon Chapoutot
Head of Sales & Trainer, Kare School
Best investment of the year for our sales team. Whenever we sense hesitation on a call, we go straight back to the Deck to see what we could have done differently.
Paul Vauthier
Sales Director, Western & Southern Europe, Facelift
Closer Deck is both comprehensive and practical. Sales teams can easily refer to it before a meeting or during coaching sessions to adopt best practices.
Fabrice Dumans
Sales Director KIPMI (SaaS)
The tactics are highly actionable. It’s engaging, easy to use, and well designed. It perfectly addresses the challenges we face every day in our sales work.
Romain Rochat
Head of Sales Arcplace AG
Closer Deck m’aide tous les jours à mieux vendre. Chaque carte me donne une idée concrète à appliquer dès mon prochain call.
Juliette Thomas
Account Executive Swikly
It boosts team confidence and helps them stay sharp. The format is simple: a clear answer, at the right moment. A true day-to-day guide, just as useful for sales professionals as it is for managers.
Nicolas Bezier
Founder & Sales Director, Binocle
Each card feels like a masterclass. The tool I wish I’d had on my desk sooner. It’s become a daily way for the team to challenge ourselves and sell better.
Stanislas de Castelbajac
Senior Account Executive Hostway (SaaS)
The Deck sits on the table and the sales team opens it every day. It’s become our go-to reference — from junior reps to the Head of Sales. It helps us challenge each other and build a performance-driven routine.
Hugo Frering
CEO, Tshoko
I use Closer Deck in coaching like a sales prescription. One card, one focus, one clear action to test on the very next call. It’s practical, engaging, and it saves a huge amount of time.
Simon Chapoutot
Head of Sales & Trainer, Kare School
Best investment of the year for our sales team. Whenever we sense hesitation on a call, we go straight back to the Deck to see what we could have done differently.
Paul Vauthier
Sales Director, Western & Southern Europe, Facelift
Closer Deck is both comprehensive and practical. Sales teams can easily refer to it before a meeting or during coaching sessions to adopt best practices.
Fabrice Dumans
Sales Director KIPMI (SaaS)
Chosen by leading teams, designed for every sales professional
1100+ sales teams train with Closer Deck
75% of sales reps will fail to hit their targets.
Not because they lack talent.
But because they don't have the right reflexes… at the right time.
Even worse, 80% believe their company doesn’t give them the tools they need to succeed.
👉 Knowledge is useless if it never turns into reflexes.
The truth is, mastering a sales cycle means mastering hundreds of micro-skills.
Yet most sales reps only master a handful of them.
The result?
Sales reps who hesitate. Who fall back on old habits...
Deals that drag on.
Objections poorly handled.
Opportunities lost.
🎯 With Closer Deck, you build the reflexes used by top sales performers.
Too much effort. Not enough progress.
On a daily basis, sales reps waste valuable time.
When they could simply apply tactics that work — instead of reinventing the wheel, burning out, and losing motivation.
📚 Training programs, books, videos, LinkedIn posts…
Too much information, rarely applied in real situations.
And even after training, 84% of what they learn is forgotten within three months.
🧠 What’s missing?
A simple, actionable reminder — repeated daily — to turn the right actions into real reflexes.
🎯 That’s exactly why we created Closer Deck.
Everything you need to master to excel in sales:
1 - Prospecting: The Art of Opening Closed Doors
Supercharge your confidence: how to get in the right mindset to book more meetings.
Prospecting is an art, make it your playground: how to approach prospecting with curiosity and creativity.
Master the perfect hook: how to personalise your approach and capture attention in the first few seconds.
The Art of Pitching: how to build trust before a memorable pitch.
Handling objections: how to turn them to your advantage and close the meeting.
2 - Qualification: qualify leads to sell more effectively
Taking the lead means controlling the deal: how to confidently structure your qualification call.
No pain, no gain: how to identify the decisions that drive decisions.
No timeline, no commitment: how to validate urgency and avoid endless delays.
No competitors, no differenticiators: how to stand out by understanding the competition.
No budget, no deal: how to uncover financial fit early.
No power, no progress: how to identify and validate decision-makers.
No fit, no time: how to filter opportunities that truly align with your solution.
3 - Discovery: identify the real buying drivers
Break the Ice, Build the bridge: how to start strong and gather insights that close deals.
Drive the conversation: how to stand out and create instant trust.
Shut up, tune in: how to master active listening and uncover what truly matters.
The Power of Questions: how to ask questions that sell (without sounding like a salesperson).
MEDDIC - The Deal Checkpoint: how to validate if you are ready to win before moving forward.
ROI that Closes Deals: how-to build a sales-winning ROI Case, not just a fantasy.
How to use the 3 “WHYs ” to close your discovery phase with impact and clarity.
4 - Present to win
The perfect restitution: the essential step to winning your deal with accuracy and impact.
How to position your company as a true strategic partner.
How do you start a presentation/demo that grabs attention immediately and sets the tone for what comes next.
The Art of giving a good presentation: how to pace your demo, make a lasting impression, and stay in control.
The Last Dance: how to own the last moments of your demo and drive next steps with authority.
Personalise your pitch: how to tailor your pitch for maximum impact and emotional buy-in.
Hunt the hidden “no”: how to uncover what could kill your deal before it does.
The final recap : how to guide the prospect to a confident “yes”.
5 – Closing: win with precision
How to avoid “ghosting” before it happens.
How to never lose momentum after the first contact.
How to co-script your close with your champion and control the negociation before it starts.
Negotiate like a pro: how to navigate negociations with control and confidence.
Close without fear: how to ask for the sale without without sounding salesy.
The ultimate objection Framework – C.D.D: how to Turn “no” into a “Yes”.
Anchor Control: how to lead the price conversation.
Hypothetical Scenarios: how to use imaginery offers to the your prospect's intent without locking yourself in.
How to spot a prospect who’s bluffing… while still maintaining control.
The Ultimatum: how to handle a “Take it or leave it”.
No one-way deals: how to avoid seld-discounting.
Strategic empathy: how to unlock a stuck deal with the right emotional attitude.
Emotional closing tactics: how to win the deal by leaving the right mark.
BONUS: Closer Cards
THE ART OF SELLING: how to execute with precision and sell with soul?
THE UPFRONT CONTRACT: how to transform a mutual plan into a commitment to sign?
THE ART OF BUILDING CHAMPIONS: how to leverage a champion to win the deal from the inside?
THE EXECUTIVE ALIGNMENT: how secure a deal from the top?
🚀 Closer Deck rend chaque call plus clair, plus structuré, plus impactant.
Frequently Asked Questions
1. Is Closer Deck right for my team?
Yes, Closer Deck was designed to fit all profiles.
Whether you're a startup, agency, independent consultant, entrepreneur, or large company, the content is aimed at both sales teams and solo salespeople.
The strategies were designed for B2B, but if you do field sales or B2C, you will also find a wealth of concrete and actionable ideas for performing on a daily basis.
2. Can it be used solo?
Absolutely! The tactics and challenges are designed for individual or collaborative use. It's the ideal tool for leading workshops, sharing best practices, and progressing together.
3. How long does it take to see results?
You can integrate a new strategy from your next call and transform the way you sell.
In just 3 minutes a day, you have access to expert tactics, ready to be put into practice.
The impact is immediate: better skills, faster reflexes, and greater confidence on every call.
4. How is Closer Deck different from other tools?
Closer Deck transforms selling into a motivating, structured and concrete game.
Unlike books or traditional training courses, each stage of the sales cycle becomes fun and directly applicable.
The techniques are easy to share, and the knowledge is more structured and accessible than traditional formats such as books or guides.
5. Can I get a refund if it doesn't suit me?
Yes, we offer a 30-day money-back guarantee. Try it, and if it doesn't work for you, you'll get your money back, according to our refund policy.